Ajman, United Arab Emirates – May 23, 2024: In its ongoing quest for excellence and continuous improvement, The Ajman Department of Tourism Development (ADTD) proudly announces the acquisition of three new ISO certifications. These certifications include the Sustainable Events Management System (ISO 20121:2012), the Innovation Management System (ISO 56002:2019), and the Training and Competency Management System (ISO 10015:2019).
This milestone aligns with the department’s strategic commitment to achieving sustainable development goals and enhancing efficiency across all tourism-related activities in the emirate.
ADTDhas taken significant strides in promoting sustainability within its tourism events and activities. It stands as the first local entity within the Ajman government to secure the Sustainable Activities ISO certification, by the international standard ISO 20121:2012. This certification underscores the department’s dedication to improving sustainability prospects and ensuring business continuity, in line with Ajman’s vision for sustainable development across environmental, social, and economic dimensions.
The department’s approach integrates the principles of sustainable development into event and activity management, adhering to its mission to establish Ajman as a leading and sustainable global tourist destination and deliver an authentic tourist experience. This initiative supports national sustainable development goals and contributes to Ajman Vision 2030, while aligning with the country’s 2024 sustainability agenda.
Additionally, ADTD has obtained ISO certification for implementing best practices and standards in innovation management, as per ISO 56002:2019. This system is designed to enhance processes and practices that drive customer satisfaction and exceed expectations, fostering a culture of innovation. It provides the necessary infrastructure to support development in various areas, encouraging innovative solutions to challenges and optimizing available opportunities.
The department has also achieved ISO certification for the training and competencies management system, according to ISO 10015:2019. This system aims to enhance the effectiveness of training operations, ensuring they meet their objectives through detailed planning, implementation, and evaluation. The expected outcome is improved overall performance and success, linked to enhanced training quality, contributing to human resource development and increased employee productivity. Key elements of this system include thorough training needs analysis, goal setting, and effective training organization, alongside appropriate training content preparation and the use of suitable learning techniques to elevate employees’ skills and competencies in line with the department’s strategic objectives.
His Excellency Mahmood Khaleel Alhashmi, Director General of The Ajman Department of Tourism Development, emphasized the significance of these certifications: “We are pleased to be the first local entity in the Ajman government to achieve the ISO certification for sustainable activities according to the international standard ISO 20121:2012, highlighting our commitment to the highest standards of quality and effectiveness.”
Alhashmi added, “We believe in the importance of developing human resources and enhancing tourism experiences for our visitors. We are proud to continually support innovation and development. These international accreditations reflect our strong commitment to achieving our future goals and vision, reinforcing our position as a leading center in sustainable tourism globally.”
With these new international certifications, the ADTD reaffirms its dedication to continuous improvement and the highest standards of quality and sustainability in the tourism sector, underscoring its pioneering role in establishing Ajman as a sustainable and innovative global tourist destination.
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Editor’s Notes
About Ajman Department of Tourism Development
Ajman Department of Tourism Development (ADTD) aims to promote the touristic attractions across the emirate, and shedding light on the unique elements that Ajman has to offer as one of the leading travel destinations in the UAE.
The department works on developing strategies to improve local, regional, and international tourism in the emirate through planning and implementing global campaigns for tourism promotion, organizing and participating in conferences and exhibitions, regulating and developing the tourism industry, and improving the capacities and services of the tourism facilities and businesses operating in the emirate.
Ajman Department of Tourism Development (ADTD) is responsible for setting regulations and legislations required to organize the tourism sector in the emirate, finding the appropriate tourism standards and services provided to tourists, and issuing licenses for travel and tourism agencies and administering their efficiency.